CPA Global will hosting a webinar entitled “Maximizing IP to Drive Strategic Advantage ” on May 20, 2021 beginning at 10:00 am ET. The webinar will present two panel discussions with speakers from Alibaba, Johnson Controls, AkzoNobel, and Ferrero: • Panel 1: IP strategy—does one size fit all? • Panel 2: Combining patents and trademarks to drive innovation The webinar will address the following topics: • What IP strategy means in different industries and regions • How companies can protect, manage, enforce and commercialize IP • Ways market dynamics influence IP practices • Varying factors that influence IP strategies •…
