The chief executive officer of any business must balance immediate priorities with future aspirations. That’s particularly true for home-based care CEOs, whose organizations are starting to draw the attention of Amazon (Nasdaq: AMZN), CVS Health (NYSE: CVS) and other potential disruptors.
At Dallas-based AccentCare Inc., this balancing act means doubling down on recruitment and retention efforts, while exploring new expansion opportunities in terms of its geographic footprint and portfolio of services.
“We’ve got to continue to look at product-line expansions within the industry,” AccentCare CEO Steve Rodgers told Home Health Care News during a recent HHCN+ TALKS conversation. “I would predict that the people that are in this business five to seven years from now, the biggest product may not be the Medicare-certified home care product.”
HHCN is pleased to share the recording and transcript of our HHCN+ TALKS conversation with Rodgers. Read on to learn more about:
– What AccentCare is doing to combat the staffing challenges plaguing nearly all health care providers
– How the home-based care giant is creating a new identify after successfully completing multiple integrations, including its industry-shaping merger with Seasons Hospice & Palliative care
– Why Rodgers believes home health companies exclusively focused on traditional service offerings will become “dinosaurs” in the not-too-distant future
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The post AccentCare CEO: To Avoid Extinction, Home Health ‘Dinosaurs’ Must Embrace New Services appeared first on Home Health Care News.
