Startup building cash-pay marketplace for healthcare raises $24M April 30, 2021 Auto Bot direct primary care, direct-to-consumer health, Health Services, New York, Physicians, primary care, Sesame, Startups, Telehealth 0 Sesame, a startup building a cash-pay marketplace for healthcare, raised $24 million. The sudden adoption of telehealth by the broader public led the startup to grow faster than expected.